ovject Product Label Branding, Product Design / 2014

Branding and product design for a product label by a long-established enamel manufacturer. The label develops a wide range of products centered around enamelware, including two-handled pots, skillets, mugs, and vessels for plants, exploring new possibilities for enamel as a material.

I was responsible for the initial branding and the first series of products developed for the launch.

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 ovject is a product label that creates objects from a different perspective, rather than simply producing uniform, conventional products.

Beginning with kitchenware and tableware, the label develops a wide range of objects for everyday life.

Objects that shift something within you the moment you encounter them. Objects that make everyday life a little more pleasant simply by being there.

ovject gives form to the possibilities that emerge through the relationships between function and form, tools and people.